In Asch's conformity study, what variable was tested?

In Asch's conformity study, researchers focused on how individuals tend to conform to group incorrect answers. The study involved participants being placed in a group where confederates (who were in on the experiment) provided obviously wrong answers to simple questions about line lengths. The primary aim was to observe whether the true participant would conform to the group's incorrect consensus or stand by their accurate perception.

The findings highlighted the powerful effect of group dynamics on individual decision-making, demonstrating that people may compromise their own beliefs or perceptions in favor of group consensus, even when it contradicts their own senses. This underscores the significant social pressure that can lead individuals to conform, illustrating social influence's impact on behavior.